Our Mission

Our Mission

The Hardware Ambassador Program mission is to improve communication between manufacturers, service providers and retailers within the independent hardware channel and to promote the independent retail channel as the most efficient and profitable channel in which to distribute hardware products and services.

This program accomplishes these goals by:

• Providing information on products specific to each wholesaler in one easy-to-access site including name and description of product, manufacturer #, SKU# and UPC #.

• Providing special opportunities for dialogue through special events, meetings and conferences between manufacturers and retailers.

• Providing cost effective advertising through The Hardware Connection.

Hardware Ambassador Program members are committed to the highest standards in industry relationships, community outreach and business professionalism. Members are promoted and given tools to communicate more effectively and efficiently within the independent hardware industry. This is truly a membership program where the industry comes together!




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