It’s a Real Cinch®

Founded to improve how people secure their gear, It’s a Real Cinch^® has developed an innovative tool that enhances the functionality of bungee cords and ratchet straps. By offering a secure, efficient and adaptable way to fasten camo cloth, tarpaulins and sheet plastic, the company aims to simplify the process of securing materials while providing a more durable and reliable hold. Whether you’re securing a tarp to protect equipment or managing a tough outdoor job, this tool offers an effective, hassle-free solution.

This patented system improves on traditional tie-down methods, making it easier to create secure connections even on tarps and materials without grommet holes. It helps eliminate wind-flapping, prevents grommet tear-out and extends the lifespan of tarps and covers. Designed to save time and reduce material wear, it easily attaches to tarps and sheets for a secure hold. Available in 24- and 66-inch cable lengths, it’s made in the United States and backed by a three-year warranty for lasting durability.

Using It’s a Real Cinch^® is straightforward: Connect it to your preferred securing strap and attach it directly to your covering material. The strong grip ensures that wind and movement won’t loosen your tie-down, making it ideal for outdoor use in demanding conditions. Watch the official company video here.

We provided a sample to a local residential grounds crew contractor who frequently uses tarps to cover loads or collect large amounts of leaves and debris. The tester praised the product’s versatility, simplicity and ability to extend the lifespan of tarps by eliminating reliance on grommets as the only tie-down points. Independent hardware retailers ought to think about incorporating It’s a Real Cinch^® as an accessory into their existing tarp planogram, creating an exceptional combination that can enhance sales revenue.