Media Kit

  • The Best Way to Connect with Hardware Retailers in 2021

    Take Advantage of Our 140K+ Audience and Drive Massive Retailer Traffic to Your Product Promotions During Show Season! This Program Includes:

    Program Benefits

    • 1 Magazine Ad

    • 30 Day Retargeting Campaign

    • 1 Ad Tile in Newsletter

    • 1 Product Review

    • Magazine Product Spotlight 

    • Product Placed on Website

    Pricing Tiers

    $4,995 – Full-Page Ad

    Includes everything above.

    $3,995 – Half-Page Ad

    All benefits except Newsletter ad and Product Review.

    Get 20% Off When You Buy Programs for Spring & Fall Show Seasons! 

    YEAR-END BONUS: Extend your retargeting program to 60 days if you buy before Dec. 31, 2020.

    Act Now! Call, e-mail or fill out the form below to take advantage of this program and grow your business with The Hardware Connection.

    (305) 852-6126

    info@thehardwareconnection.com

    Learn More About
    The Hardware Connection:

    You Should Know Before You Buy Industry Advertising

    Advertisers Are Changing the Way they Spend

    Traditional ad spending will decline from $115 billion in 2018 to $104 billion in 2021.

    During that same period, digital ad spending will soar from $109 billion to $172 billion.
    Source: eMarketer


    All-Digital Since Day One

    The Hardware Connection has been an all-digital publication since founded in 2009 which offers clear advantages:

    85% of media buyers are planning or buying digital media. Source: Adwanted Group survey

    54% of advertising budgets were spent on digital in 2019. Source: eMarketer

    2/3 of all ad spending will be on digital by 2023. Source: eMarketer


    Results You Should Expect

    8 Issues & 4 Newsletters Produced Annually and Sent Digitally to 60k+ Twice Per Issue and Retargeted to Our 140k+ Total Audience.

    350K+ Average Monthly Social Media Retargeting Impressions Per Campaign.

    1M+ Annual Unique Issue Visits Reported Offers Unmatched Third-Party Verified Readership.

    Unmatched Third-Party Verified Circulation — More than 4X Our Nearest Competitor.


    A Fully Integrated Marketing Campaign

    The Hardware Connection magazine enhances awareness for companies large and small, from start-ups to brands that command 95% of their market share.

    The Hardware Connection Newsletter ads complement your magazine ad campaign and allow you to keep your brand in front of our 60K+ readers in months we don’t publish the magazine. 

    Retargeting digital advertising connects to our database of 140K+ hardware store, home center & lumberyard owners and professionals reinforcing your campaign message. 

    Industry-leading geo-located digital advertising that focuses on growing your business when and where it matters most at industry events with pinpoint accuracy. 


    Ad Sizes Available to Fit Any Budget

    Ask us about campaign value-added benefits and following discount levels:

    Bronze: 15% Off | Silver: 20% Off | Gold: 25% Off | Platinum: 50% Off


    The Hardware Connection Newsletter

    Home Page Ad Tile & Advertiser Article

    Ads are placed in a tile on the home-page alongside all other articles of the Newsletter. The ad will click through to a page that houses the ad and gives the advertiser an opportunity to present an article about the company and its product offering. 

    Ads Come with Company Profile Article/Advertorial

    Strengthen Brand Awareness through Multiple Platforms

    Highlight Product Offer

     


    Drive More Customer Leads


    Drive Retailers to Your Trade Show Booth


    Our Readership and Reach by the Numbers


    Content the Industry Depends On

    Award-Winning Editorial That Connects with Retailers!

    The Hardware Connection has won 12 awards for editorial excellence in the past seven years including the following: 

    • 2020 FOLIO Special Recognition Award for Overall Editorial Excellence. 
    • 2020 FOLIO Eddie Award for Best Single Article.
    • 2020 FOLIO Eddie Award for Best Series of Articles.
    • 2020 FOLIO Special Recognition Award for Editor of the Year.
    • 2020 Regional Bronze Award for Best Individual Profile from the American Society of Business Publication Editors.
    • 2017 Eddies Digital Award from FOLIO for Best Standalone Digital Magazine in the B2B category.

    We deliver in-depth information that is relevant and retail-focused, and these awards demonstrate that our editorial content is hitting the mark.

     

    Call, e-mail or fill out the form below to learn how we can develop a custom program for you and grow your business with The Hardware Connection.

    (305) 852-6126

    info@thehardwareconnection.com

  • 2021 Product Launch Program

    Take Advantage of Our 140K+ Audience for Your Next Product Launch! This Program Includes:

    Program Benefits

    • 1 Magazine Ad in Any Issue

    • 30 Day Retargeting Campaign

    • 1 Ad Tile in Newsletter

    • 1 Product Review

    • Magazine Product Spotlight 

    • Product Placed on Website

    Pricing Tiers

    $4,995 – Full-Page Ad

    Includes everything above.

    $3,995 – Half-Page Ad

    All benefits except Newsletter ad and Product Review.

    YEAR-END BONUS: Extend your retargeting program to 60 days if you buy before Dec. 31, 2020.

    Act Now! Call, e-mail or fill out the form below to take advantage of this program and grow your business with The Hardware Connection.

    (305) 852-6126

    info@thehardwareconnection.com

    Learn More About
    The Hardware Connection:

    You Should Know Before You Buy Industry Advertising

    Advertisers Are Changing the Way they Spend

    Traditional ad spending will decline from $115 billion in 2018 to $104 billion in 2021.

    During that same period, digital ad spending will soar from $109 billion to $172 billion.
    Source: eMarketer


    All-Digital Since Day One

    The Hardware Connection has been an all-digital publication since founded in 2009 which offers clear advantages:

    85% of media buyers are planning or buying digital media. Source: Adwanted Group survey

    54% of advertising budgets were spent on digital in 2019. Source: eMarketer

    2/3 of all ad spending will be on digital by 2023. Source: eMarketer


    Results You Should Expect

    8 Issues & 4 Newsletters Produced Annually and Sent Digitally to 60k+ Twice Per Issue and Retargeted to Our 140k+ Total Audience.

    350K+ Average Monthly Social Media Retargeting Impressions Per Campaign.

    1M+ Annual Unique Issue Visits Reported Offers Unmatched Third-Party Verified Readership.

    Unmatched Third-Party Verified Circulation — More than 4X Our Nearest Competitor.


    A Fully Integrated Marketing Campaign

    The Hardware Connection magazine enhances awareness for companies large and small, from start-ups to brands that command 95% of their market share.

    The Hardware Connection Newsletter ads complement your magazine ad campaign and allow you to keep your brand in front of our 60K+ readers in months we don’t publish the magazine. 

    Retargeting digital advertising connects to our database of 140K+ hardware store, home center & lumberyard owners and professionals reinforcing your campaign message. 

    Industry-leading geo-located digital advertising that focuses on growing your business when and where it matters most at industry events with pinpoint accuracy. 


    Ad Sizes Available to Fit Any Budget

    Ask us about campaign value-added benefits and following discount levels:

    Bronze: 15% Off | Silver: 20% Off | Gold: 25% Off | Platinum: 50% Off


    The Hardware Connection Newsletter

    Home Page Ad Tile & Advertiser Article

    Ads are placed in a tile on the home-page alongside all other articles of the Newsletter. The ad will click through to a page that houses the ad and gives the advertiser an opportunity to present an article about the company and its product offering. 

    Ads Come with Company Profile Article/Advertorial

    Strengthen Brand Awareness through Multiple Platforms

    Highlight Product Offer

     


    Drive More Customer Leads


    Drive Retailers to Your Trade Show Booth


    Our Readership and Reach by the Numbers


    Content the Industry Depends On

    Award-Winning Editorial That Connects with Retailers!

    The Hardware Connection has won 12 awards for editorial excellence in the past seven years including the following: 

    • 2020 FOLIO Special Recognition Award for Overall Editorial Excellence. 
    • 2020 FOLIO Eddie Award for Best Single Article.
    • 2020 FOLIO Eddie Award for Best Series of Articles.
    • 2020 FOLIO Special Recognition Award for Editor of the Year.
    • 2020 Regional Bronze Award for Best Individual Profile from the American Society of Business Publication Editors.
    • 2017 Eddies Digital Award from FOLIO for Best Standalone Digital Magazine in the B2B category.

    We deliver in-depth information that is relevant and retail-focused, and these awards demonstrate that our editorial content is hitting the mark.

     

    Call, e-mail or fill out the form below to learn how we can develop a custom program for you and grow your business with The Hardware Connection.

    (305) 852-6126

    info@thehardwareconnection.com

  • 2021 Advertising Special

    Get 1 free ad when you buy 3 or get 2 free ads when you buy 6 in The Hardware Connection for 2021 if contract signed before December 31, 2020.

    Act Now! Call, e-mail or fill out the form below to take advantage of this program and grow your business with The Hardware Connection.

    (305) 852-6126

    info@thehardwareconnection.com

    Learn More About
    The Hardware Connection:

    You Should Know Before You Buy Industry Advertising

    Advertisers Are Changing the Way they Spend

    Traditional ad spending will decline from $115 billion in 2018 to $104 billion in 2021.

    During that same period, digital ad spending will soar from $109 billion to $172 billion.
    Source: eMarketer


    All-Digital Since Day One

    The Hardware Connection has been an all-digital publication since founded in 2009 which offers clear advantages:

    85% of media buyers are planning or buying digital media. Source: Adwanted Group survey

    54% of advertising budgets were spent on digital in 2019. Source: eMarketer

    2/3 of all ad spending will be on digital by 2023. Source: eMarketer


    Results You Should Expect

    8 Issues & 4 Newsletters Produced Annually and Sent Digitally to 60k+ Twice Per Issue and Retargeted to Our 140k+ Total Audience.

    350K+ Average Monthly Social Media Retargeting Impressions Per Campaign.

    1M+ Annual Unique Issue Visits Reported Offers Unmatched Third-Party Verified Readership.

    Unmatched Third-Party Verified Circulation — More than 4X Our Nearest Competitor.


    A Fully Integrated Marketing Campaign

    The Hardware Connection magazine enhances awareness for companies large and small, from start-ups to brands that command 95% of their market share.

    The Hardware Connection Newsletter ads complement your magazine ad campaign and allow you to keep your brand in front of our 60K+ readers in months we don’t publish the magazine. 

    Retargeting digital advertising connects to our database of 140K+ hardware store, home center & lumberyard owners and professionals reinforcing your campaign message. 

    Industry-leading geo-located digital advertising that focuses on growing your business when and where it matters most at industry events with pinpoint accuracy. 


    Ad Sizes Available to Fit Any Budget

    Ask us about campaign value-added benefits and following discount levels:

    Bronze: 15% Off | Silver: 20% Off | Gold: 25% Off | Platinum: 50% Off


    The Hardware Connection Newsletter

    Home Page Ad Tile & Advertiser Article

    Ads are placed in a tile on the home-page alongside all other articles of the Newsletter. The ad will click through to a page that houses the ad and gives the advertiser an opportunity to present an article about the company and its product offering. 

    Ads Come with Company Profile Article/Advertorial

    Strengthen Brand Awareness through Multiple Platforms

    Highlight Product Offer

     


    Drive More Customer Leads


    Drive Retailers to Your Trade Show Booth


    Our Readership and Reach by the Numbers


    Content the Industry Depends On

    Award-Winning Editorial That Connects with Retailers!

    The Hardware Connection has won 12 awards for editorial excellence in the past seven years including the following: 

    • 2020 FOLIO Special Recognition Award for Overall Editorial Excellence. 
    • 2020 FOLIO Eddie Award for Best Single Article.
    • 2020 FOLIO Eddie Award for Best Series of Articles.
    • 2020 FOLIO Special Recognition Award for Editor of the Year.
    • 2020 Regional Bronze Award for Best Individual Profile from the American Society of Business Publication Editors.
    • 2017 Eddies Digital Award from FOLIO for Best Standalone Digital Magazine in the B2B category.

    We deliver in-depth information that is relevant and retail-focused, and these awards demonstrate that our editorial content is hitting the mark.

     

    Call, e-mail or fill out the form below to learn how we can develop a custom program for you and grow your business with The Hardware Connection.

    (305) 852-6126

    info@thehardwareconnection.com

  • Grow Your Business with The Hardware Connection


    You Should Know Before You Buy

    Advertisers Are Changing the Way they Spend

    Traditional ad spending will decline from $115 billion in 2018 to $104 billion in 2021.

    During that same period, digital ad spending will soar from $109 billion to $172 billion.
    Source: eMarketer


    All-Digital Since Day One

    The Hardware Connection has been an all-digital publication since founded in 2009 which offers clear advantages:

    85% of media buyers are planning or buying digital media. Source: Adwanted Group survey

    54% of advertising budgets were spent on digital in 2019. Source: eMarketer

    2/3 of all ad spending will be on digital by 2023. Source: eMarketer


    Results You Should Expect

    8 Issues & 4 Newsletters Produced Annually and Sent Digitally to 60k+ Twice Per Issue and Retargeted to Our 140k+ Total Audience.

    350K+ Average Monthly Social Media Retargeting Impressions Per Campaign.

    1M+ Annual Unique Issue Visits Reported Offers Unmatched Third-Party Verified Readership.

    Unmatched Third-Party Verified Circulation — More than 4X Our Nearest Competitor.


    A Fully Integrated Marketing Campaign

    The Hardware Connection magazine enhances awareness for companies large and small, from start-ups to brands that command 95% of their market share.

    The Hardware Connection Newsletter ads complement your magazine ad campaign and allow you to keep your brand in front of our 60K+ readers in months we don’t publish the magazine. 

    Retargeting digital advertising connects to our database of 140K+ hardware store, home center & lumberyard owners and professionals reinforcing your campaign message. 

    Industry-leading geo-located digital advertising that focuses on growing your business when and where it matters most at industry events with pinpoint accuracy. 


    Ad Sizes Available to Fit Any Budget

    Ask us about campaign value-added benefits and following discount levels:

    Bronze: 15% Off | Silver: 20% Off | Gold: 25% Off | Platinum: 50% Off


    The Hardware Connection Newsletter

    Home Page Ad Tile & Advertiser Article

    Ads are placed in a tile on the home-page alongside all other articles of the Newsletter. The ad will click through to a page that houses the ad and gives the advertiser an opportunity to present an article about the company and its product offering. 

    Ads Come with Company Profile Article/Advertorial

    Strengthen Brand Awareness through Multiple Platforms

    Highlight Product Offer

     


    Drive More Customer Leads


    Drive Retailers to Your Trade Show Booth


    Our Readership and Reach by the Numbers


    Content the Industry Depends On

    Award-Winning Editorial That Connects with Retailers!

    The Hardware Connection has won eight awards for editorial excellence in the past seven years including the following: 

    • 2020 FOLIO Special Recognition Award for Overall Editorial Excellence. 
    • 2020 FOLIO Eddie Award for Best Single Article.
    • 2020 FOLIO Eddie Award for Best Series of Articles.
    • 2020 FOLIO Special Recognition Award for Editor of the Year.
    • 2020 Regional Bronze Award for Best Individual Profile from the American Society of Business Publication Editors.
    • 2017 Eddies Digital Award from FOLIO for Best Standalone Digital Magazine in the B2B category.

    We deliver in-depth information that is relevant and retail-focused, and these awards demonstrate that our editorial content is hitting the mark.

     


    Call, e-mail or fill out the form below to learn how we can develop a custom program for you and grow your business with The Hardware Connection.

    (305) 852-6126

    info@thehardwareconnection.com

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