Get your brand in front of 50-90K+ monthly visits by Key Decision Makers
Reach your ideal customer of hardware store owners, C-suite retail hardware executives, buyers and industry pros—decision-makers with serious buying power!
Multi-Channel Exposure
Your ads will appear in high-traffic spots, including:
Email blasts (news updates sent to engaged subscribers)
Homepage banners (above the Newsroom)
Newsroom category page banners
Sidebar ads (homepage, category & article pages)
In-content ads within Newsroom articles
Industry News Source
Your go-to hub for the latest trends, news and insights in the hardware and home improvement industry. We deliver industry news updates, curated content—like product updates, business tips and retail strategies—directly to hardware store owners, buyers and industry pros.
Think of it as a trusted news source where your target audience stays informed—making it the perfect place for sponsors to get noticed by decision-makers with buying power!
Why it’s Valuable:
Engaged readers actively seeking industry updates
High-quality traffic (store owners, not just casual browsers)
Content that influences purchasing decisions
Want to reach these buyers? Sponsor the Newsroom today!
Limited Spots Available—Claim Yours Today!
Ready to connect with your best customers? Let’s talk sponsorship!
Introducing the Digital Beacon Awards, a brand-new addition to the prestigious Beacon Awards program! This is your exclusive opportunity to get involved early and align your brand with leading digital innovation in the hardware and home improvement industry.
The Digital Beacon Awards celebrate the brightest innovators and digital leaders transforming how the industry engages with customers and communities. As a sponsor, your brand will be front and center in recognizing the businesses driving the future of digital transformation.
Award Categories
Best Social Media Campaign/Post
Best Website or E-Commerce Experience
Most Innovative Digital Engagement
Outstanding Community Engagement
Top Digital Advertising Campaign
Beacon Award for Digital Excellence: Awarded to the best overall submission, presented as part of the Beacon Awards Ceremony at the Independent Home Improvement Conference (IHI) July 30-31. Sponsors will also be featured in event materials and venue signage.
Why Sponsor the Digital Beacon Awards?
Integrated Media Exposure: Sponsors receive a premium advertisement in Hardware Connection magazine, reaching thousands of industry professionals.
Exclusive Early Access: As a new addition to the Beacon Awards, this is a unique opportunity to become a foundational partner in celebrating digital excellence.
Unmatched Industry Visibility: Gain exposure to top hardware retailers, manufacturers, and service providers who are leading the way in digital innovation.
Exclusive Brand Alignment: Associate your brand with innovation, leadership, and cutting-edge digital solutions.
Direct Audience Engagement: Network with influential decision-makers and industry trailblazers through exclusive events and marketing opportunities.
Support Digital Innovation
Dynamic Event Presence: Enjoy brand visibility through a professionally produced video presentation showcased during the Beacon Awards ceremony.
Event Recognition: Sponsors will have a prominent presence in event materials and signage at the Independent Home Improvement Conference venue.
Ongoing Digital Promotion: Benefit from continuous support through Hardware Connection’s social media platforms, keeping your brand top of mind year-round.
Customized Partnership Packages: Tailored sponsorship levels to maximize your brand’s impact and reach within the hardware and home improvement industry.
The Smartest Sponsorship Move You’ll Make This Year
Position your brand as a champion of innovation and digital excellence. Don’t miss this exclusive opportunity to connect with industry leaders shaping the future.
Contact us today to learn more about sponsorship opportunities.
Hardware Connection’s Sustainability Special Section is where retailers will discover innovative solutions and the latest trends for the booming market for sustainable products.
This special section is devoted to sharing how the hardware industry has adapted to increasing market demands for sustainable practices and products.
Hardware Connection is now offering a unique sponsorship opportunity tied to this special section on a trending topic.
Why Join In?
Targeted Reach
Connect directly with 60K+ hardware retailers, store owners, and the people making purchasing decisions.
Prime Product Placement
Get your products in front of an audience actively searching for the next big thing in grilling and outdoor living.
Proven Results
Our 2024 Sustainability Special turned heads—now it’s time for your products to do the same!
Top Perks for Hardware Connection Advertisers:
Direct Access to Buyers
Engage professionals who decide what products hit store shelves. Ads link directly to your site for seamless connections.
Boost Brand Visibility
Feature your products in a lifestyle-focused, quality-driven context.
Ad & Editorial Harmony
Your brand sits alongside expert insights, making it a standout choice for retailers.
Here’s What You Get as a Sponsor:
• 1 Full-Page Special Section Ad • Company Logo Displayed Prominently as Sponsor
Unmatched Third-Party Verified Circulation — More than 4X Our Nearest Competitor.
A Fully Integrated Marketing Campaign
The Hardware Connection magazine enhances awareness for companies large and small, from start-ups to brands that command 95% of their market share.
The Hardware Connection Newsletter ads complement your magazine ad campaign and allow you to keep your brand in front of our 60K+ readers in months we don’t publish the magazine.
Retargeting digital advertising connects to our database of 140K+ hardware store, home center & lumberyard owners and professionals reinforcing your campaign message.
Industry-leading geo-located digital advertising that focuses on growing your business when and where it matters most at industry events with pinpoint accuracy.
Ad Sizes Available to Fit Any Budget
Ask us about campaign value-added benefits and following discount levels:
Bronze: 15% Off | Silver: 20% Off | Gold: 25% Off | Platinum: 50% Off
The Hardware Connection Newsletter
Home Page Ad Tile & Advertiser Article
Ads are placed in a tile on the home-page alongside all other articles of the Newsletter. The ad will click through to a page that houses the ad and gives the advertiser an opportunity to present an article about the company and its product offering.
Ads Come with Company Profile Article/Advertorial
Strengthen Brand Awareness through Multiple Platforms
Highlight Product Offer
Drive More Customer Leads
Drive Retailers to Your Trade Show Booth
Our Readership and Reach by the Numbers
Content the Industry Depends On
Award-Winning Editorial That Connects with Retailers!
The Hardware Connection has won 12 awards for editorial excellence in the past seven years including the following:
2020 FOLIO Special Recognition Award for Overall Editorial Excellence.
2020 FOLIO Eddie Award for Best Single Article.
2020 FOLIO Eddie Award for Best Series of Articles.
2020 FOLIO Special Recognition Award for Editor of the Year.
2020 Regional Bronze Award for Best Individual Profile from the American Society of Business Publication Editors.
2017 Eddies Digital Award from FOLIO for Best Standalone Digital Magazine in the B2B category.
We deliver in-depth information that is relevant and retail-focused, and these awards demonstrate that our editorial content is hitting the mark.
Call, e-mail or fill out the form below to learn how we can develop a custom program for you and grow your business with The Hardware Connection.
Unmatched Third-Party Verified Circulation — More than 4X Our Nearest Competitor.
A Fully Integrated Marketing Campaign
The Hardware Connection magazine enhances awareness for companies large and small, from start-ups to brands that command 95% of their market share.
The Hardware Connection Newsletter ads complement your magazine ad campaign and allow you to keep your brand in front of our 60K+ readers in months we don’t publish the magazine.
Retargeting digital advertising connects to our database of 140K+ hardware store, home center & lumberyard owners and professionals reinforcing your campaign message.
Industry-leading geo-located digital advertising that focuses on growing your business when and where it matters most at industry events with pinpoint accuracy.
Ad Sizes Available to Fit Any Budget
Ask us about campaign value-added benefits and following discount levels:
Bronze: 15% Off | Silver: 20% Off | Gold: 25% Off | Platinum: 50% Off
The Hardware Connection Newsletter
Home Page Ad Tile & Advertiser Article
Ads are placed in a tile on the home-page alongside all other articles of the Newsletter. The ad will click through to a page that houses the ad and gives the advertiser an opportunity to present an article about the company and its product offering.
Ads Come with Company Profile Article/Advertorial
Strengthen Brand Awareness through Multiple Platforms
Highlight Product Offer
Drive More Customer Leads
Drive Retailers to Your Trade Show Booth
Our Readership and Reach by the Numbers
Content the Industry Depends On
Award-Winning Editorial That Connects with Retailers!
The Hardware Connection has won 12 awards for editorial excellence in the past seven years including the following:
2020 FOLIO Special Recognition Award for Overall Editorial Excellence.
2020 FOLIO Eddie Award for Best Single Article.
2020 FOLIO Eddie Award for Best Series of Articles.
2020 FOLIO Special Recognition Award for Editor of the Year.
2020 Regional Bronze Award for Best Individual Profile from the American Society of Business Publication Editors.
2017 Eddies Digital Award from FOLIO for Best Standalone Digital Magazine in the B2B category.
We deliver in-depth information that is relevant and retail-focused, and these awards demonstrate that our editorial content is hitting the mark.
Call, e-mail or fill out the form below to learn how we can develop a custom program for you and grow your business with The Hardware Connection.
Unmatched Third-Party Verified Circulation — More than 4X Our Nearest Competitor.
A Fully Integrated Marketing Campaign
The Hardware Connection magazine enhances awareness for companies large and small, from start-ups to brands that command 95% of their market share.
The Hardware Connection Newsletter ads complement your magazine ad campaign and allow you to keep your brand in front of our 60K+ readers in months we don’t publish the magazine.
Retargeting digital advertising connects to our database of 140K+ hardware store, home center & lumberyard owners and professionals reinforcing your campaign message.
Industry-leading geo-located digital advertising that focuses on growing your business when and where it matters most at industry events with pinpoint accuracy.
Ad Sizes Available to Fit Any Budget
Ask us about campaign value-added benefits and following discount levels:
Bronze: 15% Off | Silver: 20% Off | Gold: 25% Off | Platinum: 50% Off
The Hardware Connection Newsletter
Home Page Ad Tile & Advertiser Article
Ads are placed in a tile on the home-page alongside all other articles of the Newsletter. The ad will click through to a page that houses the ad and gives the advertiser an opportunity to present an article about the company and its product offering.
Ads Come with Company Profile Article/Advertorial
Strengthen Brand Awareness through Multiple Platforms
Highlight Product Offer
Drive More Customer Leads
Drive Retailers to Your Trade Show Booth
Our Readership and Reach by the Numbers
Content the Industry Depends On
Award-Winning Editorial That Connects with Retailers!
The Hardware Connection has won eight awards for editorial excellence in the past seven years including the following:
2020 FOLIO Special Recognition Award for Overall Editorial Excellence.
2020 FOLIO Eddie Award for Best Single Article.
2020 FOLIO Eddie Award for Best Series of Articles.
2020 FOLIO Special Recognition Award for Editor of the Year.
2020 Regional Bronze Award for Best Individual Profile from the American Society of Business Publication Editors.
2017 Eddies Digital Award from FOLIO for Best Standalone Digital Magazine in the B2B category.
We deliver in-depth information that is relevant and retail-focused, and these awards demonstrate that our editorial content is hitting the mark.
Call, e-mail or fill out the form below to learn how we can develop a custom program for you and grow your business with The Hardware Connection.
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