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Diamond Vogel Marks 100 years of Manufacturing

100 Year In Line Color Sm Diamond Vogel Marks 100 years of Manufacturing

Diamond Vogel is celebrating its 100th year in business in 2026, marking a century of manufacturing growth and evolution since the company was founded in 1926.

Based in Orange City, Iowa, Diamond Vogel began as a regional paint manufacturer and has grown into a national coatings supplier serving OEM, industrial, agricultural and retail markets. The company remains family owned and has expanded its product portfolio, manufacturing footprint and service capabilities over the past century.

Today, Diamond Vogel’s portfolio includes its flagship Diamond Vogel brand along with Old Masters, Van Sickle, Peridium Powder Coatings and Precision Color. The company has continued to invest in product development and manufacturing to support a wide range of applications, from architectural coatings to advanced OEM systems.

“Reaching 100 years is an extraordinary milestone and a testament to the people who built this company,” says Jeff Powell, CEO of Diamond Vogel. “Our success has always come from listening to customers, investing in our employees, and committing ourselves to making better coatings every day.”

Throughout its history, Diamond Vogel has adapted to shifts in technology, market demands and customer expectations, expanding beyond early architectural paint offerings into industrial and specialty coating systems. The company operates manufacturing facilities and Industrial Service Centers across the United States and emphasizes domestic manufacturing and workforce development as part of its long-term strategy.

As part of its centennial year, Diamond Vogel will be recognized by Hardware Connection as a member of its Century Club, a group that includes more than 1,000 retailers, wholesalers and manufacturers that have reached the milestone of 100 years in business. The Century Club highlights companies that have demonstrated longevity, adaptability and sustained relevance within the independent hardware and home improvement channel.

Additional information on Diamond Vogel’s history and centennial activities is available through the company’s website.

Doug Donaldson

Doug is the Editor of Hardware Connection and has 25+ years of experience writing for hardware publications including Hardware Retailer/Do-It-Yourself Retailing and Farm Supply Retailing as well as various industry custom publications.

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