Tractor Supply Veteran Jackson Joins Orgill as EVP/COO; Other Leadership Changes Announced

Orgill has appointed Clay Jackson, a longtime executive at Tractor Supply Company, as its new executive vice president and chief operating officer. The move is part of a broader series of leadership changes within the company, including several executive promotions and retirements of long-serving leaders.

Jackson, who will begin his role on January 20, brings more than two decades of experience from Tractor Supply, where he most recently served as vice president of merchandise planning and inventory. At Orgill, he will oversee purchasing, operations and retail services, reporting directly to president and CEO Boyden Moore.

“We are thrilled to welcome Clay to the Orgill team,” Moore says. “His remarkable track record in operational leadership, combined with his deep understanding of retail logistics and supply chain, aligns perfectly with Orgill’s mission to help our customers be successful.”

This newly created role highlights Orgill’s focus on strengthening its operational and customer service capabilities. The company has also announced key promotions across its executive team and several retirements, signaling a significant reshaping of its leadership structure.

“We currently have more than half a dozen former retailers serving in executive leadership roles at Orgill,” Moore says. “We think this gives us a unique perspective on how best to serve our customers. It gives our team a better understanding of the challenges our customers face and how we can better help drive their success. Clay’s experience helping drive the growth and success of one of the best-performing retailers in the industry will add even more perspective and real-world insights to our team.”

Promotions and Job Shifts at Orgill

Orgill has promoted several executives to new roles as part of its leadership updates:

• Craig Cowart: Promoted to senior vice president. Cowart, previously COO for Central Network Retail Group (CNRG), has extensive experience with Home Depot and Lowe’s.
• Francisco Feraud: Elevated to vice president–sales, international. Feraud has led Orgill’s international sales since 2011.
• Laura Luotonen: Named vice president–credit. Luotonen joined Orgill through its acquisition of LumberJack in 2015.
• Jim Rivas: Promoted to vice president and president of Tyndale Advisors, Orgill’s wholly owned subsidiary. Rivas has retail experience from Friedman’s Home Improvement and Home Depot.
• Jordan Tice: Promoted to vice president–assortment planning and dealer field operations. Tice has been with Orgill since 2014.

The company notes that these leadership shifts are aimed at bolstering its ability to support its retail customers and adapt to industry challenges.

“Each of these individuals brings a unique combination of experience and insights into their new roles and are fierce advocates for our customers,” Moore says. “We are looking forward to all of them continuing to contribute in their new roles.”

Longtime Leaders Announce Retirements

Several Orgill executives will retire in the coming months after decades of service:

• Karen Meredith, director of LBM sales, will retire on March 31 after a 30-year tenure.
• Mark Scheer, director of field marketing, retires this year after 16 years with Orgill and 45 years in the industry.
• Kevin Walker, director of transportation, is stepping down after 29 years with the company, during which he helped expand Orgill’s distribution network.

“I can’t say enough about the contribution these individuals have made to Orgill and our customers during their time here,” Moore says. “They will be missed, and they have all played major roles in our company’s growth and success.”

New Leadership Appointments

To support its leadership transition, Orgill has named 12 new directors for 2025. These appointments include:

•  Reddy Bireddy: director, master data management

•  Mike Cutrona: director, human resources

•  Alison Farrington: director, corporate account conversions

•  Kevin Farnsworth: director, dealer conversions – West

•  Jordan Hughes: director, marketing and advertising

•  Megan Kremser: director, accounting

•  Whitney Mancuso: director, brand strategy

•  Chad Murray: director, dealer conversions – East

•  Joshua Quattlebaum: director, retail technology product management

•  Alice Thomas: director, credit

•  Charlotte Wells: director, retail services operations

•  Trey White: director, safety

The company says these changes are designed to position Orgill for continued growth while enhancing support for its retail customers.

“We are so proud of all these individuals’ hard work and what they bring to their positions and are excited to see where they will help Orgill go in the new year,” Moore says. “We have a fantastic team of leaders who are well-prepared to continue driving success at Orgill.”