Sales Momentum Has Do it Best Building for Growth at Fall Market
Do it Best kicked off its fall market at the Indiana Convention Center, eagerly welcoming member-owners and vendors from across the country. The annual event, held September 27-30 this year, offers key industry insights, proven best practices and exclusive purchasing opportunities.
The co-op will celebrate a record-setting year during fiscal 2021, with $5.19 billion in sales (a 45 percent increase) and an incredible $170 million member rebate—the largest in the co-op’s history. Lumber sales increased 121 percent, while warehouse sales rose 20 percent.
With the theme of “Building for Growth,” Do it Best leaders shared how the co-op plans to accelerate member growth in the year ahead. Do it Best has loaded the busy event with new product reveals, free seminars on operational excellence and marketing expertise, and exclusive deals on in-demand products.
The fall market creates an atmosphere of open collaboration, where members can connect with their fellow business owners, sharing best practices, challenging conventional thinking and inspiring new ideas for growth.
A highlight of the week will be the debut of a new Signature™ Store Design program, which transforms the customer experience inside and out. The new design combines modern style, bright open floor plans and engaging displays to create a superior shopping and buying experience.
“There is a tremendous opportunity for Do it Best members to build on the impressive growth we achieved together over this last year,” said Dan Starr, Do it Best president and CEO. “We want to provide every member with the opportunity to continue growing their business in the years ahead through new programs, store expansions and acquiring additional locations. We’re confident they’ll leave Indy with the confidence and inspiration to take full advantage of the momentum that’s been built.”
The market opened Monday morning with the Power Preview at nearby Victory Field, a hands-on experience featuring the latest in power tools and grilling equipment, along with delicious grilled samples. Later that morning, Knowledge Central offered a full slate of free seminars, ranging from recruiting and hiring the best talent to building a powerful digital marketing program.
At lunchtime the LBM Industry Update provided the latest insights on industry trends, challenges and areas of opportunity. Monday afternoon, the Merchandising Preview allowed members to maximize their purchasing game plan before they hit the market floor.
Core Solutions, the ultimate outdoor destination, featured 6,000 square feet of the best outdoor product assortments, and in the New Item Gallery, members could discover a broad selection of new products, hand-picked by Do it Best merchandising experts.
Running throughout the week, Sneak Peek® gives Do it Best members access to a select group of vendors with amazing, show-exclusive deals on popular products. Tuesday started with the Market Kickoff, where attendees were able to gain insights on growth strategies while saluting member and vendor excellence. Afterward, the LBM Super Specials began, enabling members to lock in amazing deals from key lumber mills and building material suppliers.
Members will gather on Wednesday night for the annual Shareholders’ Meeting & President’s Address, where they will hear more about the performance of the co-op from President and CEO Dan Starr. During the high point of the evening, members will receive their share of their co-op’s record-shattering rebate.
“Attending the Do it Best Fall Market is more than an opportunity for our members to build their businesses,” Starr said. “It’s a chance to build relationships with other members, our vendors and our team. To connect with long-time friends and discover new ones. To learn from each other and help every member grow their business—together.”