Toy Fair New York is the premier annual trade show for the toy and play industry, held February 14-17, 2026 at the Jacob K. Javits Convention Center in New York City. The event brings together manufacturers, retailers, inventors, designers, licensors, and media to explore thousands of new products—from toys, games, and collectibles to STEAM kits and outdoor play. The fair also includes educational programming like Toy Fair University, designer and inventor workshops, and awards for standout exhibit design. It serves as a global platform for discovering trends, forming partnerships, and launching innovations.