Competitive Strategies that Work

DoPBG-Ace-1n Lockwood bought a hardware store in Newbury Park, Calif., in the late 1960s. Joe Lingelbach started working for him in 1978. In the mid to late 1980s, Don was looking to expand. Commercial property was expensive in California, but he liked the warm weather. He had heard that the Treasure Coast in Florida had great potential, so he asked if Lingelbach wanted to run his own store.

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